WELCOME
Hi, I’m Patti Korlin-Downs — a social media marketing specialist, content creator, designer, and video editor based in Minnesota with with extensive creative industry experience.
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I help businesses and brands grow through powerful visual storytelling — crafting engaging digital content, branded videos, and social media campaigns that connect audiences and drive measurable results. My experience spans national consumer brands, power sports, and logistics, blending creative design with strategic marketing to elevate brand identity across today’s digital platforms.
Explore my digital marketing portfolio to see how I transform ideas into visuals that move people — and brands — forward.
CONTENT & VIDEO EDITING—EVENT STYLING—BRANDED SWAG: Captured and edited a recap video highlighting DLI’s sponsorship of Grand Country Nights, a three-day music festival that brought together thousands of fans for live performances, community connection, and unforgettable entertainment.
CREATIVE MARKETING SPECIALIST • CONTENT CREATION • VIDEO EDITOR • DESIGNER • BRAND MESSAGING • LEAD GENERATION • PAID MEDIA
CONTENT & VIDEO PRODUCTION: Captured event footage, edited, and produced this parade recap video. As a proud sponsor of Oakdale Summerfest, DLI joined our neighbors in celebrating and supporting this vibrant community tradition.
CONTENT & VIDEO PRODUCTION: Captured, edited, and produced this retirement tribute video for our CEO, Tom Wintz. Showcasing the celebration as DLI & TLI honored his years of leadership.
CONTENT & VIDEO EDITING—EVENT STYLING—BRANDING: From superhero capes to behind-the-wheel adventures, I developed a branded event logo, captured the day’s highlights, and produced a recap video that brought the Touch-A-Truck community event to life. Kids lit up as they wore their capes, took the driver’s seat, and experienced the world from a trucker’s view.
CONTENT & VIDEO PRODUCTION: Captured and edited the giving spirit of the season in this recap video. DLI proudly partnered with the Minnesota Trucking Association for the Trucks & Toys Drive—helping bring holiday cheer to children and families in need.
Wherever I am—on the road, in the office, or at an event—I love immersing myself in the environment. I take in the details, listen to the energy around me, and connect with people in ways that let me capture more than just a moment. My goal is to translate those experiences into visuals that tell a story and highlight the true heart of the brand.​​
SOCIAL POSTS: To create this series, I joined drivers out on the road, visited different locations, and captured the everyday moments that define our brand. By mixing authentic visuals with AI enhancements that added a clever, fun edge, the posts tell a story that feels both genuine and playful—bringing our brand to life in a fresh way.
From designing social media content and building lead-generating Meta ad campaigns to producing videos for social media and YouTube, directing photoshoots, and creating print materials for both high-profile and community events, I combine creativity with strategy to elevate brand presence and drive growth. I thrive at the intersection of art and marketing, where compelling visual storytelling meets measurable, results-driven execution.
Dedicated Logistics (DLI) / Total Logistics (TLI) branded content
CONTENT & VIDEO PRODUCTION: I captured all the excitement—from the morning meeting to the award unveiling—then edited and produced a recap video celebrating DLI’s fifth overall GM Supplier of the Year win and third consecutive recognition—celebrating a milestone.
CONTENT & VIDEO PRODUCTION: Captured and produced a video celebrating another year of success, highlighting an evening full of fun, excitement, and memorable moments for all TLI employees.
I’m passionate about leveraging design and video to strengthen brands and grow their online presence. I create content that connects with audiences—motivating, inspiring, educating, and informing—while driving brand recognition, boosting engagement, and supporting recruitment efforts.​​​
CEO RECOMMENDATION:
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“The most creative and talented person I have ever worked with.”
— Tom Wintz, Retired CEO​​
This endorsement reflects my creative work and strategic marketing contributions to TLI and DLI.
DIRECT SUPERVISOR RECOMMENDATION:
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“Her creativity was amazing to watch. She has vision for the end result and was able to just make it happen—Our presence drastically improved because of her focus and creativity”
— Kim Hood, Director of Human Resources
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This endorsement reflects my creative work and strategic marketing contributions to TLI and DLI.
TLI and DLI Videos on Youtube
HIGHLIGHTS FROM PREVIOUS WORK
SOCIAL | CONCEPT | DESIGN | PRODUCTION
SOCIAL | CONCEPT | DESIGN | PRODUCTION
SOCIAL | CONCEPT | DESIGN | PRODUCTION
CONTENT CREATOR | SOCIAL MEDIA | DESIGN
UX\UI DESIGN | PROTOTYPING
PILLSBURY SOCIAL | DESIGN | PRODUCTION
PERSONAL TOUCH | FOOD STYLING
BETTY CROCKER SOCIAL | DESIGN | PRODUCTION
SOCIAL | CONCEPT | DESIGN | PRODUCTION
ABOUT ME
PHOTO SHOOT | WEB DESIGN | SOCIAL
TABLESPOON SOCIAL | DESIGN | PRODUCTION
