SOCIAL MEDIA SPECIALIST,
CONTENT CREATOR & VIDEO PRODUCTION
CONTENT & VIDEO PRODUCTION: Filmed and produced a recap video highlighting DLI as a collection site for the MTA Trucks & Toys Drive—helping bring holiday cheer to children and families.
CONTENT & VIDEO PRODUCTION: Inter-office Cornhole Tournament. Captured, edited, and produced a recap video of the inter-office Cornhole Tournament—showcasing team spirit, competition, and fun moments across the company.
CREATIVE SOLUTIONS FOR BRAND GROWTH AND VISUAL STORYTELLING
As a content creator in the trucking and warehouse industry, I captured the heartbeat of our company—documenting daily operations, safety training, instructional guides, employee recognition, and community involvement. I produced, filmed, and edited every video in this portfolio from start to finish. This content brought the DLI brand to life by showcasing the human side of our team, celebrating our core values, and highlighting the meaningful impact we make both on and off the road.
CONTENT & VIDEO PRODUCTION: Captured and edited footage for DLI’s RockTember 2-day concert sponsorship. Rough Cut—Inprogress.
CONTENT & VIDEO PRODUCTION: Filmed and produced a recap of the Open Cupboard Food Shelf fundraiser, highlighting the fun as our leadership team and managers braved the dunk tank to support a great cause.
CORE SKILLS & STRENGTH
Strategic creative marketing and campaign development that drives engagement and growth • End-to-end video production and motion graphics that tell compelling brand stories • Graphic and digital design for social, web, and marketing materials with a results-driven approach • Storytelling and brand messaging that connects with audiences • Social media strategy, paid campaigns, and lead generation that deliver measurable impact.
The North American Parts Benchmark (NAPB) Conference, hosted by Ducker Carlisle in Dallas, Texas, brings together industry leaders in the automotive and heavy equipment aftersales sector. I collaborated with our General Motors Programs Manager, George Campbell to develop the overall theme and strategy, using AI to enhance the visuals with accurate, eye-catching imagery paired with copy written in a Dallas Cowboys–inspired voice.
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EXPERIENCE
Produced and edited hundreds of videos while crafting brand messaging that drove engagement across multiple platforms • Designed visually compelling content that expanded social reach and strengthened brand identity • Led creative campaigns that generated measurable results in awareness, lead generation, and community engagement
DAY-T0-DAY SOCIAL POSTS:
Develop and manage comprehensive social media strategies, including daily content, holiday campaigns, and industry event coverage. By crafting compelling copy, designing visuals, and curating engaging media, I ensure every post reflects the brand’s voice and resonates with its audience. This work strengthens the business’s online presence, fosters meaningful connections, and highlights expertise within the industry.
MY APPROACH:
I create content that motivates, inspires, educates, and tells a brand’s story visually. My work raises recognition, drives audience engagement, and generates recruitment leads. Every video, design, and campaign is crafted to build connection, strengthen brand presence, and deliver measurable results.
FROM CONCEPT TO STORYBOARDS, FROM SHOOTING TO FINAL EDIT—I PERSONALLY BROUGHT EVERY VIDEO IN THIS PORTFOLIO TO LIFE.
Captured on-site footage as DLI partnered with the Minnesota Department of Transportation to showcase proper Pre-Trip Inspection procedures, highlighting safety standards and best practices in action.
Collaborated with the Safety department and a DLI driver to produce an instructional video demonstrating proper open-bay backing techniques.
On-site with the Safety department at the DLI Wisconsin location and captured the Safety Specialist inaction during the Winter Refresher Course.
Brand: Dedicated Logistics (DLI) / Total Logistics (TLI)
On-site at DLI/TLI company party, capturing marketing footage while attending as a guest—because marketing never stops!
Captured and produced this recap of the Touch-A-Truck event, where kids explored vehicles and wore DLI-branded superhero capes, showcasing fun and community engagement.
On the Friday before Easter, the Fun Team brought holiday spirit to the morning meeting with our favorite bunny and prize-filled eggs. Footage was captured and edited into a recap video to showcase the festivities.
Traveled to DLI’s West Virginia location to capture footage of the company event, celebrating another year of success.
As a Fun Committee member, I gathering footage from the week-long interoffice competition to produce a recap that celebrated our company spirit.
On-site in Wisconsin, footage was captured of Material Handlers in action and produced into a social media post highlighting that DLI is hiring.
From our hands to their hearts—Captured our team tying blankets with care and delivering them to the children’s hospital, sharing warmth, comfort, and love.
For International Women’s Day, Captured and edited a recap celebrating the incredible women at TLI and DLI who make a meaningful impact every day.
EVENT MARKETING BRANDED MATERIALS
Backdrop booth display — Total Visibility
Backdrop booth display— Dedicated Logistics
I photographed key visuals at our company location and transformed them into large backdrop displays for the National American Parts Benchmark (NAPB) Conference in Dallas, TX, representing The Cox Group and its affiliates, Total Visibility and Dedicated Logistics.
Room key cards
Table top poster
Table top poster
Marketing efforts included photographing a Total Visibility scanning device and a DLI truck, which served as the foundation for display backdrops, brochures, branded hotel key cards, and a cross-platform social media campaign. This campaign highlighted both Dedicated Logistics and its affiliate, Total Visibility, at the NAPB Conference. I also produced a full 4-minute informational video showcasing the capabilities of both companies, bringing them to life on screen for attendees.
Sponsored two major concerts and designed branded merchandise, including bandanas, coozies, a banner, and brochures. I also created posters with QR codes for fans to scan and follow our social channels to receive event-branded swag. I worked the events, captured footage, and produced a video recap for social media. Grand Country Nights offered a rustic country celebration featuring artists Gary Justin and Allan Moore, camping experiences, and live country music. RockTember delivered a high-energy rock experience, showcasing legendary musician Brett Michaels, Kix, and Queensryche creating a dynamic two-day event for passionate rock fans.
LOOKING AHEAD:
I’m excited to bring my creative skills to a team that values innovation, strong brand messaging, and measurable impact.
TOUCH-A-TRUCK COMMUNITY EVENT
As a creative marketing professional for the Touch-a-Truck event, I collaborated with our recruitment team. Design branded superhero capes that sparked kids’ imaginations, crafted engaging visuals, and documented the excitement for social media—capturing the playful spirit as children in capes climbed into trucks and met the drivers who keep them moving.
