Pillsbury social media is focused on quick and easy meals that help families spend time together and create memories and traditions.

​

I designed and produced over a thousand Pillsbury organic social assets per year in collaboration with content strategists and editors. These daily posts along with our additional holiday posts highlight specific recipes and themes during peak holiday seasons. Pillsbury is the second largest General Mills owned platform and is ranked in the top 6th of all digital food networks. The content is based on food trends and Google/Pinterest search volume. These high-level assets have helped drive sales through the brands, recipes, advertising and promotions. My recent work has been showcasing posts in Pinterest, with single recipes, themed collections, step-by-step, carousel, and gif pins along with additional Instagram stories.

​